AOb regularly engages in social debate. For their arguments, they use information from surveys they conduct among their supporters. Our challenge: how do you keep the design so attractive that as many respondents as possible want to participate?
At Brthrs, we always do proper research before building. After testing different types of surveys, the current design finally emerged as the best.
Simplicity and reliability
Users can hardly misinterpret questions and answer options in our survey, thus providing reliable results. We have therefore kept the design simple.
Did we stop developing there? Certainly not! Thanks to a clear results screen, users also see the results of the survey straight away.
"We have an incredibly beautiful app that fits our corporate identity and complements and connects our other online channels. And so we see even more opportunities, which we may be able to execute well with Brthrs in the future."Project ManagerGeneral Education Union